On September 15, 2011, the 5th China (Guangzhou) International Automobile Aftermarket Expo 2011 was held in Guangzhou. The automotive aftermarket once again attracted widespread attention from the automotive industry. As an important part of the automotive aftermarket, the lubricants market has become increasingly competitive in recent years. Well-known lubricant brands such as Kunlun Lubricants have intensified their service concepts in an effort to establish their own brand of automobile oil change and maintenance services in the field of automobile maintenance. Dominate the car service market.

With the continuous increase in the number of car ownership in the country, the demand for the car maintenance market is getting bigger and bigger, and “maintaining generation maintenance” has become the consensus of many car owners. The engine is the heart of the car. Lubricating oil is the blood in the heart. It has the functions of cooling, lubrication, cleaning and sealing, and plays a vital role in engine maintenance. As a leading brand in the lubricating oil industry, Kunlun Lubricants firmly seized the opportunity of the aftermath of the automobile service market, upholds the concept of professional services, relies on the Kunlun Rapid Oil Change Center, and strives to transform from a product manufacturer to a manufacturing and service provider and become an industry leader. The benchmark of the post-car service market.

As a key project of Kunlun Lubricants during the “Eleventh Five-Year Plan” period, Kunlun Rapid Oil Change Service draws on the mature automobile maintenance industry model and operating experience from abroad, focusing on the maintenance of automobile engines, providing consumers with quick oil change, three-filter replacement, and The maintenance of the five major systems (lubrication system cooling system, air conditioning system, automatic transmission system and fuel system) and other services, in addition to the price is cheaper than the general 4S shop, the quick oil change center also has the need for each station to the store. The vehicle provided 22 free testing services and used practical actions to practice the concept of “caring” and was well received by consumers.

Since the start of the rapid replacement business, the all-round “caring” service and high-quality lube oil products of the Kunlun quick oil change center have won the love of car owners. In the first quarter of 2011, the rapid oil change center added 32,100 high-grade lubricants. l, an increase of 120% compared to 2010. With the increase of 12 million vehicles per year in China, the huge market potential has also encouraged Kunlun Lubricants to develop plans to strengthen the rapid oil change center. It is understood that in 2011, Kunlun Lubricants will be deployed in the PetroChina 300 gas stations, and in the next five years, Kunlun Lubricants will establish 3,000 rapid oil change points throughout the country, when the quick oil change service will be spread throughout the country.

In addition to vigorously building a quick oil change center and providing comprehensive professional services for the majority of vehicle owners, Kunlun Lubricants has also greatly strengthened cooperation with the automotive industry chain, strengthened cooperation with upstream manufacturers such as universities and automakers, and tailored R&D. The engine oil products suitable for China's road conditions and working conditions. In August 2011, Kunlun Lubricants established a joint laboratory with Shanghai Jiaotong University to target the research and development of lubricants for new energy vehicles (EVs), and is committed to the continuous generation of independent innovation scientific and technological achievements and the development of “applicable” lubricant products. Strengthen the competitiveness of Kunlun lubricants in the market.

With China becoming the world’s largest automobile production and sales country, the competition in the domestic lubricants industry is becoming increasingly fierce. In today’s “service is the king”, under the concept of “serving and repairing”, Kunlun Lubricants has also won the majority of its services. Car owners favor. In the 2010 Lubricant Product Consumer Survey conducted by the China Automotive News, Kunlun Lubricants' satisfaction index and functional perception index ranked first among major brands. In the future, Kunlun Lubricants will continue to be based on the professional service concept and strengthen the construction of the Kunlun rapid oil change center, bringing more comprehensive and professional vehicle maintenance services to more owners.

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